Here's how we'd
approach your brand.

The Situation

A clean beauty brand with strong US traction wants to launch in Korea through Olive Young. Their English product pages don't align with what Korean consumers expect — detailed ingredient breakdowns, clinical proof points, and specific skin concern targeting.

Our Approach

Complete cultural rewrite — not translation. Restructure information hierarchy to match Korean shopping patterns: ingredients first, reviews second, brand story third. Adapt claims for KFDA regulatory standards. Add Korean trust signals like dermatologist-tested badges and ingredient safety scores (EWG ratings are huge in Korea).

The Situation

A European premium food brand wants to enter Korea but has zero local knowledge. They need to understand whether to go Coupang-first, partner with a local distributor, or launch brand.com with Korean payment integration (Toss, KakaoPay, Naver Pay).

Our Approach

Deliver a 20-30 page Korea Market Entry Report. Consumer segmentation by age, income, and channel preferences. Competitive landscape analysis of comparable brands already in Korea. Channel strategy comparing Coupang Rocket, SSG.com, Market Kurly, and offline retail (Emart, Lotte Mart). Phased 6-month launch roadmap with budget estimates and regulatory requirements for food import.

The Situation

A US streetwear brand has strong Instagram presence globally but is invisible on Naver — where the majority of Korean consumers start product research. They're losing potential customers at the discovery stage.

Our Approach

Build Naver Blog presence from zero. Keyword research targeting high-intent Korean fashion search terms. Create SEO-optimized blog posts mixing brand storytelling with product-focused content. Establish Naver Shopping presence with properly localized product listings and Korean size conversion guides. Monthly content calendar with 4 posts per month.

Naver SEO · Content · Korean Copywriting

The Situation

A Japanese game studio needs to localize their mobile RPG for the Korean market. Standard translation agencies produce stiff, unnatural dialogue that Korean players criticize in reviews — hurting ratings and retention.

Our Approach

Full game script localization with cultural adaptation — not line-by-line translation. Adapt character speech patterns to Korean gaming conventions, including proper use of honorifics (존댓말/반말) based on character relationships. Localize UI, in-app purchase copy, and push notifications. Create Korean App Store listing optimized for discoverability.

Game Localization · Cultural Adaptation · App Store